[News] Felicia Day and Blumhouse Team Up to Launch Exclusive POOKA Merch
Courtesy of Blumhouse
Blumhouse TV has partnered with multi-hyphenate actress/writer/web series creator, Felicia Day (Pooka Lives, “The Guild”) on the creation of exclusive merchandise to be sold in the official shop of Blumhouse. To go specifically to that exclusive section, click here.

The items, which feature a special design inspired by Pooka and created by Day herself, include t-shirts, sweatshirts, notebooks, and mugs and were inspired by her nostalgia and love for “kawaii” – “cute” in the context of Japanese popular culture. You can check out some pictures of the merch below.

Day stars and executive produces Pooka Lives from Blumhouse Television’s Into the Dark event anthology series, now streaming on Hulu.

In the film, a group of thirty-something friends from high-school create their own Creepypasta about Pooka for laughs, but are shocked when it becomes so viral on the Internet that it actually manifests more murderous versions of the creature. Directed by Alejandro Brugués (Juan of the Dead) and written by Ryan Copple, the film stars Felicia Day (“Supernatural”), Wil Wheaton (Stand By Me),  Malcolm Barrett (“Timeless”), Rachel Bloom (“Crazy Ex-Girlfriend”), Jonah Ray (“Mystery Science Theater 3000”), Lyndie Greenwood (“The Expanse”), and Gavin Stenhouse (“Black Mirror”).

Pooka Lives follows the hugely popular installment Pooka directed by Nacho Vigalondo that premiered in the series’ first season and is also available on Hulu.

Blumhouse Television’s Into the Dark, a monthly horror event series from prolific, award-winning producer, Jason Blum’s independent TV studio. Each feature-length installment is inspired by a holiday and features Blumhouse’s signature genre/thriller spin on the story.

To learn more about Pooka Lives, check out our review here as well as our exclusive interview with Pooka here. And, just to cap things off, if you want to understand why I am completely obsessed with the adorable murderous critter and why we need it more than ever, check out my thoughts here.

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